Meet Our Core Team:
The Pioneers Behind GIAFFER™
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Felipe Pires
FOUNDER & TEAM PRINCIPAL
A seasoned veteran in the fields of hospitality, real estate, and luxury, Felipe Pires has guided GIAFFER since its inception in 2021. He effortlessly blends deep industry insights with a natural flair for strategic leadership. Pires specializes in trend analysis, custom marketing plans, and zeroing in on high-value prospects, making him the compass that navigates GIAFFER and clients toward success.
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Elizabeth Pavón
CORPORATE ENGAGEMENT
Skillfully balances administrative precision and creative flair at GIAFFER. Her role is central to enhancing client relations and infusing brands with unique, bilingual narratives. With her adept handling of operational tasks and her talent for impactful copywriting, Elizabeth is a key contributor to GIAFFER's success.
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Fernando Amatto
CREATIVE DIRECTOR
As creative director at GIAFFER, Fernando Amatto masterfully integrates strategic vision and artistic ingenuity. His role is pivotal in transforming concepts into compelling brand narratives and captivating visual identities. With a keen eye for detail and a passion for innovation, Fernando ensures that each project resonates deeply with audiences, driving engagement and success. His ability to seamlessly blend creativity with operational excellence makes him an invaluable leader in the creative landscape of GIAFFER.
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Fernanda Ordaz
CREATIVE DIRECTOR
Fernanda is a multidisciplinary Creative Director specializing in branding, luxury hospitality, arts and architecture. With a robust background in crafting compelling concepts and implementing detail-oriented strategies, Fernanda brings a wealth of expertise to every project. Fernanda’s journey as a Creative Director spans over 10 years and multiple continents during which she has successfully overseen the creation and execution of numerous high-profile brands, leading creative teams and developing immersive experiences and campaigns. From architectural concepts to tailored culinary happenings, known for her innovative approach and meticulous attention to detail, Fernanda is a value-smith consistently delivering exceptional results that exceed client expectations.
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Ale Marín
PROJECT MANAGER
Dynamic and detail-oriented, Ale holds the reins of GIAFFER's operational and project timelines. Her vast experience in hospitality, real estate, and luxury sectors imbues her with a nuanced understanding that spans from concept to execution. She is the organizational force that ensures every GIAFFER project transitions smoothly from the drawing board to reality.
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Bryan Ruiz
HEAD OF PRODUCTIONS
A seasoned pro in high-end content creation, Bryan Ruiz combines technical skills with creative flair to craft unforgettable visual narratives. Whether it's a brand film or ad campaign, Bryan consistently elevates the storytelling game, making him the go-to producer for projects that aim to impress.
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Paulina Plata
REVENUE MANAGER DIRECTOR
In her role as a Revenue Manager, Paulina is responsible for maximizing the organization's financial performance. This involves managing pricing strategies, demand forecasting, inventory allocation, and distribution channels to optimize revenue streams. Her analytical skills and data-driven approach ensure that the organization achieves its revenue goals. Her contributions play a critical role in driving sustainable growth and profitability.
We're ecstatic to spotlight the pillars of our agency: Felipe Pires, the Senior Principal at GIAFFER™. Elizabeth Pavon, our dynamic Project Manager. Fernando Amatto, our visionary Creative Director, and Bryan Ruiz, Head of Productions. This power quartet forms the nucleus of a team that leads both our operational and creative endeavors. Bryan, a seasoned pro in high-end content creation, elevates the storytelling game, making him the go-to for visually impactful projects. With this collective expertise, we're far more than just another marketing agency; we're an ecosystem of innovation. Our sprawling team includes content producers, copywriters, designers, community managers, SEO experts, revenue management specialists, paid campaign gurus, data analysts, public relations professionals, and developers. Together, we weave strategy, creativity, and data into a seamless tapestry that delivers unparalleled service and outcomes.